New Class Chosen for Their Leadership and Success in Optometry From small practices to large practices. From a broad array of services to the specialized. From “tried and true” to the completely unexpected. Despite their differences, 10 remarkable US eye care practices have much in common. They have forged new pathways to success in the […]
State-of-the-Art Silicone Hydrogel Material Provides High Oxygen Transmissibility to Wearers with Astigmatism. The latest advancements in two-week contact lens technology are now available to eye care professionals and their astigmatic patients, as CooperVision, Inc. announced today the beginning of its limited rollout of Avaira Vitality™ toric. The lens is the latest addition to the new […]
Doctor-Friendly Subscription Service Promotes Increased Annual Supply Sales for Practices and Convenience for WearersEyeCare Prime® announced that LensFerry® S has expanded to include all modalities, bringing the convenience of automatic monthly payments and quarterly or semi-annual contact lens deliveries to a broader spectrum of patients while maintaining a central role for the eye care professional. The […]
Valeant Pharmaceuticals International, Inc.’s (NYSE: VRX and TSX: VRX) wholly owned subsidiary, Bausch + Lomb, and Nicox S.A. (Euronext Paris: FR0013018124, COX) announced that the US Food and Drug Administration (FDA) has set a PDUFA date of August 24, 2017 for its decision on the New Drug Application (NDA) for latanoprostene bunod ophthalmic solution, 0.024%. Latanoprostene […]
Eye Care Professionals Biotrue ONEday for Astigmatism Daily Disposable Contact Lenses Bausch + Lomb, a leading global eye health company, continued its successful educational and training initiative for eye care professionals with the year’s first B+Lieve™ symposium in San Francisco, CA, from February 27-28, 2017. During the event, more than 200 eye care professionals were […]
New Innovative Daily Disposable Lens Designed to Provide Astigmatic Patients Consistently Clear Vision and Comfort Throughout the Day. Baush + Lomb, a leading global eye health company, announced the introduction of Biotrue® ONEday for Astigmatism daily disposable contact lenses. Approximately 73.2 million people in the US are astigmatic, but only 8. million people are currently […]
Essilor of America is announcing that for the first time the company is sponsoring no interest financing for up to six months for qualified patients who purchase any of Essilor’s premium lenses — Varilux®, Crizal®, Transitions®, Xperio UV™ and Eyezen™ . The offer – a key part of the popular Power of Vision promotion, which […]
Alcon, the global leader in eye care and a division of Novartis, announced today the results of its Bubble Upgrade Challenge survey that shows 81 percent (81%) of patients surveyed agreed that their lenses felt like new after using CLEAR CARE® PLUS with HydraGlyde hydrogen peroxide-based cleaning and disinfecting solution, as compared to 24 percent […]
Alcon, the global leader in eye care and a division of Novartis, announces the launch of AIR OPTIX® Choice, a new program which aims to provide patients access to the latest technology in monthly contact lenses and an easy-to-remember replacement schedule. The AIR OPTIX® Choice Program offers significant savings on most AIR OPTIX® contact lenses, […]
Alcon, the global leader in eye care and a division of Novartis, announced the launch of a comprehensive marketing portal with digital resources and content to help Eye Care Professionals (ECPs) strengthen their online outreach to patients. Located on alconODmarketing.com, the Alcon Vision Care Marketing Portal (the Portal) offers e-Marketing tools and training as well […]
